For more than 26 years, Keith Goad has been a trusted Chicago real estate professional, specializing in Chicago’s North Side, lakefront communities, and the city’s designated historic districts. With more than $450 million in residential real estate sales, Keith brings exceptional market knowledge, experience, and personalized service to buyers and sellers throughout Chicago, the greater Chicagoland area, and the Central Great Lakes region.

Keith’s expertise is particularly valuable to clients buying or selling historic homes and architecturally significant properties. With a Master’s degree in Historic Preservation, he brings a specialized understanding of Chicago’s historic architecture, designated historic districts, preservation considerations, and the unique characteristics that can affect the marketing and sale of historic properties.

Keith consistently performs among the top 1% of the Berkshire Hathaway HomeServices network and has been recognized by Crain’s Chicago Media as one of Chicago’s Most Influential Residential Real Estate Brokers.

His reputation is reflected in his client reviews on Zillow and Google, where clients recognize his expertise, integrity, responsiveness, market knowledge, and commitment to exceptional service.

Licensed in Illinois, Michigan, and Indiana, Keith represents buyers and sellers throughout the region, with particular expertise in Chicago residential real estate, North Side neighborhoods, lakefront communities, historic homes, designated historic districts, condominiums, and distinctive architectural properties.

Keith believes the process should be a team effort, combining experience, communication, and strategy to help clients make informed decisions and create lasting memories.

Keith Goad — Home, Life, & Style.